WORKING WITH INSIGHT CREATIVE

APP DESIGN

While there was a structure put in place, as a team I was the head of influencing the navigation and design of the Blink Rides App. This included many different versions and revisions to get the end result for the consumer as well as running user testing.

WEBSITE DESIGN

Not only did this website need to have the needed legal information, but also needed to be informational to the consumer who is considering downloading the app. By using mockups to provide a visual, consumers can see how the app will function when in use. The importance of design was keeping visually similar elements from the app to website for consistency.